Did any of you watch The Magic School Bus while growing up? Ms. Frizzle was an enthusiastic teacher who took her pupils on crazy learning adventures in the school bus (thus the name). Even though the concept was sort of outrageous (no bus full of children could go inside a human body, back to prehistoric times, or under the sea) I was really, really into the show. As an adult, when the Warby Parker school bus rolled into town over a year ago for their Class Trip project across the country, the transformed bus felt somewhat magical with the throw-back decor and built-in shelves housing hundreds of frames all available to try on. Dallas only had a few days with the WP bus before it went back on the road to hit up other cities…
Shopping the entire Warby Parker selection in Dallas was once a fond memory but this week it became a permanent reality when the brand opened the Warby Parker Classroom just days ago. After spending more than 8,550 miles on the road, the WP team chose Dallas as the location for the beloved Class Trip bus to rest and opened the first Texas retail experience at 2008 North Henderson Avenue. The Classroom is a unique blend of two shopping experiences in one. The freestanding store (with the giant pencil sticking out of the roof) features 1950s decor along with shelves of glasses and independent books selected by the in-house Warby Parker copy team. Parked outside and just steps away from the classroom sits the school bus – equipped with more shelves of glasses, vintage books, a map of the Class Trip excursion, and other special finds. Between the classroom and the bus, every single pair of Warby Parker glasses is available to try on.
After seeing the set up in person before the grand opening party Thursday night, the novelty of having the whole collection at my fingertips was very exciting. I was impressed that nonprescription frames and sunnies could be bought and taken home on-site (while prescriptions can be ordered from the store and shipped within days) and that the reference desk in the classroom could help with adjustments, pickups, and more.
The Karlie Kloss x Warby Parker collaboration launched just last week and I was really eager to try on the three different styles of sunglasses. Guys, they are beautiful…so different than anything WP has done before and each shape is so flattering. I ended up taking home the Marple style in heirloom gold but I will probably end up going back and getting a pair of the Julia, too. If you’re a local or planning a trip to Dallas anytime soon, make sure you stop by the store – it might be a classroom set-up but the experience is much more fun than school!
Images taken by MBM for A Piece of Toast
// Fave Warby Parker Frames + Sunnies //