When it comes to certain things, I am a big time brand loyalist. You would never be able to convince me that there is a cupcake better than Sprinkles or makeup bags than hold-up like Kate Spade. I love Apple products and NARS make-up is my favorite – and that’s that. I’m sure I could think up more examples of brands that I stick by but right now I want to talk about a brand that I have a particularly strong loyalty for: Lo & Sons.
I’ve talked about the company before (here) and how I love that the business was founded by a mother (Lo) and her two sons in a quest to design the best carryall possible… What they created were bags (just two to start with, the O.G. and T.T.) that were clean-lined, extremely efficient, and light weight. Sally and I could not be more thankful that the brothers sent us O.G. bags of our own almost a year ago. They literally thought of everything… Built-in organization (I love showing off all the pockets and dividers), comfortable handles, an interior hidden pocket accessible from the outside for your gym shoes, and light-colored interior fabrics that keep your stuff from getting lost. Their bags are beyond perfect for taking to the office, to the gym, to after work meet ups… I basically convince everyone I know that they need a Lo & Sons bag.
And since this is the time of summer travel I though I would showcase the O.G. bag in one of it’s fun new colors – Royal Blue – and how I would pack it for a summer get-away! Did I forget to mention that it’s the perfect carry on bag? You can literally stuff it to the brim and it fits perfectly “under the seat in front of you.” Laptop, iPad, books and magazines, a change of shoes, a blanket for the cold flight, make-up bag, pouches full of other nonsense, and all your travel must-haves will be right at home and super organized in the O.G.!
Right now you can you scoop up your own Lo & Sons bag and receive 25% off with their “share and save” initiative. Sally and I have our bags in black but we are seriously lusting over their new raspberry and royal blue colors! Cheers to faithful brand loyalty.
(Lo & Sons O.G. in Royal Blue . Images: 01. Kiehl’s Facial Fuel // 02. Bobbi Brown Lip Balm SPF 15 // 03. Aspinal of London Mock Croc Passport Cover // 04. Incase Capsule Earbuds // 05. Amber Interiors Medium Blanket 3 // 06. J.Crew Classic Leather Ballet Flats in Tawny Sand // 07. Morgan Parish Moors Pouch in Colbalt // 08. Kate Spade Fingers Nylon Slim Natalie // 09. The Night Circus by Erin Morgenstern // 10. Latest Issue of Vanity Fair // 11. DVF Leaf Meadow iPad Case)